Frequently asked questions

What is Trackura, and how does it help me?

Trackura is a no-code forecasting platform that lets you predict any metric in minutes. Simply connect your data sources (CSV files, Google Ads, Analytics, BigQuery, and more), and our platform handles advanced data science behind the scenes, no technical expertise needed.

Do I need any coding or data science experience to use Trackura?

No. Trackura is designed for non-technical users, so you can generate accurate forecasts without writing code or relying on data scientists. Our platform automates data cleaning, model selection, and forecast generation, making it easy for anyone to use.

Which data sources can Trackura connect to?

Trackura supports one-click integrations with Google Ads, Google Analytics, Google Search Console, Google Merchant Center, Facebook Ads, TikTok Ads, and BigQuery. You can also upload CSV files or Google Sheets for custom data. Our goal is to make connecting your data sources effortless. Shopify is currently in development

How quickly can I set up and start forecasting?

You can be up and running within minutes. Just connect your data sources or upload your files, choose your metrics, and let Trackura generate accurate forecasts. We also offer full onboarding for free if you prefer hands-on setup and guidance.

What forecasting models does Trackura offer?

Trackura uses advanced models like ARIMA, SARIMA, Prophet, Neural Prophet, MLForecast, Neural Forecast, and TimeGPT. It runs multiple models behind the scenes and picks the best-performing approach for your specific data set to ensure high accuracy. MLForecast, Neural Forecast, and TimeGPT are available to enterprise customers.

Does Trackura provide onboarding or support if I need help?

Absolutely. We offer complete onboarding via video call to ensure a smooth experience, from setting up your data sources to interpreting your forecast. Our team is always ready to assist with any questions or issues that come up along the way.

How can I use Trackura to optimize my marketing spend?

By forecasting future trends in your advertising and analytics data, you can identify periods of lower performance or higher ROI opportunities. Adjust your spend, optimize your campaigns, and mitigate risks before they affect your bottom line. Trackura helps you make proactive, data-driven decisions.

Can I forecast multiple metrics or data sources simultaneously?

Yes. You can combine multiple data sources or metrics into a single forecast. This provides a holistic view of your business, whether you're tracking sales, web traffic, or ad spend across different platforms.